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Online Reputation

Whitespark Reputation Builder Reviews: Real Pricing and the SMS Catch

Tony V
October 6, 2026
1 min read

Whitespark is a real local-SEO company, and Reputation Builder is the specific product that competes with review-request tools, priced at $79 a month per location, with custom pricing for multiple locations. It rates well: 4.6 stars on G2 (22 reviews).

One detail worth knowing before signing up: it does send branded email or SMS requests, but SMS is a separate add-on with pricing that isn’t published, according to an independent review. A business comparing total cost should ask for that number up front rather than assume it is included in the $79.

SMS included, not an add-on

Trophy Jar includes SMS review requests from the lowest plan, 100 texts a month on Launch, 1,000 on Growth, with no separate add-on to negotiate.

Transparent pricing, SMS included from day one: See Trophy Jar pricing

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