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Online Reputation

New Feature: Smart Follow-Ups

Tony V
April 15, 2026
1 min read

A single review request often gets missed between a busy inbox and a long day. Trophy Jar now follows up automatically, up to 3 times, at an interval the business sets.

Each follow-up only goes to the customers who missed the step before it: the second reminder only reaches people who did not respond to the request and the first follow-up, the third only reaches people who are still silent after that. Anyone who already left a review is skipped entirely, so nobody gets nagged after the fact.

The interval between follow-ups is configurable too, rather than fixed to a single rule like day 3 and day 7 for every business. A busy restaurant might follow up the next day; a law firm might wait a week. Trophy Jar lets each business set the cadence that matches how its own customers actually behave.

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